Beyond the hype: understanding our new converged market and what it means for TV
The conversations TV should be having to be able make more informed decisions about the future.
Business of TV
Discover everything TV and film producers need to know to plan for the future in our age of internet disruption, without hype or oversimplification.
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What TV & movie producers should be thinking about (2026) part 2
Last week, I outlined what I think are the big themes and trends that should be at the forefronts of our minds over the coming year when making plans.
What TV & movie producers should know (2026) - part 1
A 6,000 mega post that summarises what producers should know about our current market.
Measuring hype; Meta's huge fine; Tracking the growth of Docs to Watch
Tracking the gap between what gets hyped and what has long term success.
Microdramas & vertical video: more shifts as the market develops
The microdrama, gamified storytelling apps and vertical video space is fasts moving, and here is the latest in a semi-regular summary of what we know so far, as we sift the tea leaves to help producers plot a course in this area.
TV's most under-used assets
How your rushes and email lists can be used in the direct-to-consumer market.
Bad actors, AI & prediction markets are a terrifying mix
Plus the latest on how page impressions are a declining business, Xbox layoffs, the importance of live and in person, plus Instagram and comedy.
Meta, Instagram & AI: what they are up to matters for TV producers
How Meta is taking on the streamers and YouTube in the living room.
The mismatch between what people watch on YouTube & how much it costs to make
Plus more on Netflix, AI training models, and non-human traffic...
Is Netflix's model showing signs of stress?
Plus seven other important strategic shifts that producers should know about....
Personal brands & how to keep hold of talented people in the age of disruption
How the tensions can play out between employers and those who want to develop their own personal brands.
What is taste, and is gen AI and the creator economy making it harder to find?
Plus an ode to the value of editorial gatekeepers.
Why the UK's social media ban has global relevance for TV & content businesses
And will YouTube launch a curated streaming service?
Connected TV: the OS battles heat up
And what Fox buying Roku tells us about the market.
How nuggets of data reveal the complexity of social video, podcasts, streaming & TV
The last five months have been utterly frantic for me, which is why I’m sending out my Wednesday post for paid subscribers on a Friday!
Forget TV being too late to digital media - were UK broadcasters too early?
And what can we learn from these strategies to plan for the future.
Brands & documentaries: what you need to know
How to approach brands, the importance of research, and key trends in the branded documentary space.
What the furore around Bluey's profits tells us about deals & risk
And why the real value of the ABC's investment is the growing creative sector in Queensland.
Get off the hype train: What TV can learn from Airbnb & Uber
And why we need to treat tech companies as normal businesses.
Google's AI search overhaul & what it means for content creators
And why understanding the ad market is becoming a core part of the job.
New types of companies emerging in the converged TV and creator world
As a statement of the screamingly obvious, the world’s economic headwinds are causing wide-ranging anxiety.
Buzzfeed, Vice & Vox: what TV can learn from the 2010s darlings of digital media
Pluse YouTube's Brandcast, as well as more on the levels of fakeness out there on the internet.