💸 $12.5bn Lakers Deal + Bezos Backs Liverpool
Inside Liverpool’s new investors, Formula E’s Disney deal and a health update
The Long Play
Smart takes on the business of sport.
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🏟️ Amanda Staveley Wants 25% of West Ham. Now There’s a Battle.
A personal update from me, plus FIFA vs football, a West Ham power struggle and UFC’s 29% surge.
📺 Sky Just Bought ITV for £1.6bn. Here's What It Means.
The implications of Britain's biggest media deal for the Premier League, Formula 1 and the future of sports rights, plus the extraordinary numbers behind the Seattle Seahawks sale.
🇪🇸 Spains Global Sporting Dominance
An unexpected life update, emergency brain surgery and the economics behind Spain's extraordinary success.
🥇The Olympics Has Entered The Athlete Pay Debate
The IOC has resisted paying Olympians for more than a century. That changed last week. Here's what it means, why it happened and why I don't think this debate is going away.
🎾 Novak Djokovic Tried... and Failed to Change Tennis
Novak Djokovic's attempt to unite professional tennis never took off. Five years later, the rest of the sport is beginning to ask the same questions he was asking back then.
🏏 Ben Stokes Most Lucrative Chapter Starts Now
PLUS: Three fascinating insights from Wimbledon and my theory on Serena Williams
🧠 Gareth Bale's New Business Is Bigger Than Football
Why athletes are becoming fund managers and what UFC Freedom 250 tells us about the future of combat sports.
🎲 A Football Club Spent €1m on Kalshi to Hedge Relegation
Why Chelsea need to sell, why Mercedes keep winning and the Kalshi trade that caught my eye
⚽️ The Financial Winners and Losers of the Football Season
Four clubs whose futures may have been changed by the final few weeks of the campaign.