
When It's TV vs. The Phone, The Phone Always Wins
Why connected TV feels anything but to consumers, and what if anything TV should do about it.
Big and small questions about media, advertising and marketing
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Why connected TV feels anything but to consumers, and what if anything TV should do about it.

What does this say about the future of measurement?

Also, Pinterest potential and Paramount pitfalls

Llama Llama bogus ads drama

LLMs are hungry for video

"You don’t want to watch four minutes of adverts for a 90-second episode"

Cadent's Doug Rozen on the need to go total video

Plus Spotify's AI ad push

Plus Vayner's Jon Morgenstern on the new pressure facing creators

Will that limit Vibe and others' progress?