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ICYMI by Lia Haberman

Your weekly debrief of platform updates, social and creator news

liahaberman.substack.comSource feed ↗10 episodes

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Latest episodes

ICYMI: Inside TikTok and Starbuck’s Employee Creator Program

An interview with TikTok's Head of Creative Operations, Moritz Bartsch

ICYMI: Gen Z Likes When Brands Are Little Freaks on Social

How brands can adopt a chaotic social strategy

ICYMI: Instagram Just Dropped 4 New Creator Editing Tools — Here’s Where to Find Them

and my POV on the OpenAI trip

ICYMI: Creators Aren't Just "Influencers;" They're Media Outlets and AI Search Trusts That

Today’s newsletter is a special ICYMI edition written by Kaleigh Moore, AI search strategist for B2B companies.

ICYMI: If You Work in Social, These Are the 30 Apps You Need to Download

Plus, LinkedIn now lets YOU flag AI slop

ICYMI: June + July's Biggest Headlines + Bonus Insights

Welcome to ICYMI: You Need to Know It Edition, recapping the major platform updates and patterns you might have missed in June and July.

ICYMI: Most Brands Get Creator Events Wrong; POV Beauty Tried Something Different

3 brand lessons from Mikayla Nogueira's creator summit

ICYMI: Reddit’s Priority Is People, Not Brands Trying to Hack the Platform

My chat with Reddit CMO Jim Squires

ICYMI: The New Creator Playbook, Part 2 — How The World Cup + Cannes Rewrote the Rules This Summer

Part 2 OF 2

ICYMI: The New Creator Playbook, Part 1 - Insights from Microsoft + Snapchat

PART 1 OF 2