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• Joon Lee

  Making sense of sports. An independent sports journalism project. No gambling sponsors. Storytelling, commentary and the occasional hot take. Reporting that reminds us why we fell in love with sports.

  10 posts · theirs

Lately

• How Sports Gambling Actually Works

  Joon Lee · 2026-08-14

• How Sports Cards Stopped Being Just a Hobby

  Joon Lee · 2026-08-08

• How Caitlin Clark Exposed The WNBA

  Joon Lee · 2026-07-24

• What The World Cup Revealed About America

  Joon Lee · 2026-07-17

• How To Not Ruin a Childhood Classic

  Joon Lee · 2026-07-11

• How America Finally Built a Men's Soccer Team

  Joon Lee · 2026-07-03

• China Is Winning The NBA Sneaker War

  Joon Lee · 2026-06-26

• How The Knicks Saved New York City

  Joon Lee · 2026-06-15

• The World Cup Isn’t Really About Sports

  Joon Lee · 2026-06-12

• How Soccer Finally Conquered America

  Joon Lee · 2026-06-05

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