
Issue 145 - 2nd May 2023
Wedding tech, pickle afternoon tea, BookTok, and AI ruining trust with journos
A hand picked round up of the best digital PR articles and campaigns every week. Curated by @bethaniejane and published free every Tuesday.
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Wedding tech, pickle afternoon tea, BookTok, and AI ruining trust with journos

An AI Miss UK, PR strategy for interior brands, and language models trained on public opinion

John Mueller on links, 25 must-have tools and thoughts on questionable expert comments

Link building techniques for ecommerce, inspiring creativity in PR, plus a handy list of PR tools and software

Ketchup fraud, answering awkward PR questions, more AI in PR and a diversity issue we should all be aware of

Pivoting campaigns, the survey is here to stay, and 14 ways to create backlink opportunities

The importance of authority, human intuition in PR, link building for software, and the luckiest colour dress

Sausage trifle, dream jobs, fake celebrity endorsements and chat GPT for link building

International Women's Day, PR perks, a difinitive answer on disavows, and using YouGov for reactive PR

Happiest jobs, caveman skin, pitching to glossies and keeping SEO at the heart of your creative strategy.