
Permission to Simply Choose
Your Pro/Con List is Lying to You
Entrepreneurial thinking for leaders when the future can’t be predicted.
Live Last read · last published · next check
Saves to your Listen queue, to pick up on another day or another device.

Your Pro/Con List is Lying to You

What AI adoption reveals about how consequential decisions get made

Why better experiments matter more than better benchmarks

How entrepreneurs act when the future can’t be predicted.

Why Salesforce Is Playing a Different Game

One reason is completely relatable, the other is imaginary

When the Future Feels Like March 2020

Why we walk away from our ideas before they’ve had a chance

We used to get to see people think

Why the hardest part of building a startup isn’t action, but reflection