Why a good book idea is not always the right book idea
How to choose a book topic that serves your reader, builds your authority and supports the work you want to do next.
Author Circle
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Why I Write My Books for One Person
I wrote my first book for a retired teacher from Pakistan.
How to Build a Business Ecosystem Around Your Book
The eight elements that turn your book into an audience, offers, income and a sustainable business.
How I Choose a Book Topic That Builds Authority and Attracts the Right Clients
My practical framework for turning what you know into a strategically positioned book that supports your business. (Authority-Building Book Scorecard Inside)
My 8 rules for writing so well that people think I’m reading their minds
How I make my readers feel seen, understood and compelled to keep reading
How I am monetising my books (and what's actually working)
The book-led strategies that are transforming my ideas into a sustainable business.
I built vacations into my business. You should too.
When I started building my writing business, my biggest worry wasn’t whether I could make money.
July Recap: July was the month I built a business that could work without me
How one strategically positioned book, seven months of focused work and a new automated system allowed Author Circle to keep growing while I took a break.
How I Built My Business That Doesn't Consume Every Waking Hour
How thinking like a project manager helped me build a book-led business with more clarity, less stress and a life I love.
10 Ways To Grow Your Audience On Substack By Filling The Gaps
In my June recap newsletter, I asked what you would like me to focus on in July.
What do you think of Author Circle publication?
This is the post where you can leave your testimonial.
There are three types of writers on Substack. Which one are you?
For the first five years of my online writing life, I had no idea what I wanted to write.