That White Paper Guy
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Final notes from That White Paper Guy aka Gordon Graham
Notes on writing, clarity, and craft from a life in words
10 posts · theirs
Lately
Authors, check the Anthropic copyright settlement
Why prospects stop reading your white paper: a literary agent tells all
6 must-ask questions for any writing prospect
Fear not the annual December slowdown
How Joel Spolsky Beat the Odds Without a Marketing Budget
The Scariest Monster in B2B Research
Quick tip: Pick metaphors that work for your audience
Finally: a government announcement that's clear, brief, and sensible!
From white papers to cosmic horror!
Join me at new course for writers: “Tea With Your Shadow Characters”
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