Perch Point by Nicole Weiss
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Perch Point
I'm Nicole Weiss, founder of Brass Finch. I write about marketing strategy and what makes growth actually work. Before consulting, I led marketing and retention at brands like Audible, Macy's, SirusXM, Clinique and more.
10 posts · theirs
Lately
Why Do We Still Default to Free Trials?
Don’t Let the Story Break at the App Store
How I Create Client-Ready Presentations in Under 5 Minutes
How I Built a Full Website in 3 Minutes (No Code, No Fuss)
Getting App Reviews Is Easy If You Ask at the Right Time
The Problem with One-Time Code Email Lists
Wait… what does Nicole actually do?
What Crashed the Victoria’s Secret Website? A Lesson in Simplifying Campaigns
The Hidden ROI of Brand Marketing
Why Do Marketers and Devs Ignore Free Tools?
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