The real value of hiring a makeup artist: more than the makeup
How a professional makeup appointment helps you arrive calm, focused, and ready. Not just polished.
The Beauty Journal by Adrienn
Switzerland-based makeup artist specializing in natural, camera-ready beauty for creative professionals and productions. Through teaching, mentoring, and writing, I spotlight the products and principles that elevate real-life beauty.
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Latest posts
Stop asking if a beauty product is good. Ask if it's right for your skin
"Is this a good product?" — I get asked this constantly. In sessions, on set, after workshops. Someone holds up a serum or a moisturiser they've been eyeing and wants a verdict.
Is K-Beauty over?
Why Korean beauty still matters in 2026 and what has actually changed
Preparing your skin for spring
Gentle adjustments for a changing season
Three Empties
Supporting Dry, Sensitive Skin After Pregnancy
How I Evaluate Products for My Kit
How experience, limits, and style shape my professional makeup kit
What I hope beauty carries forward
Reflections on the shifts that felt meaningful in my work and personal routine last year
Opening The Beauty Journal
Why writing still matters to me in a visual industry