I Wrote This About Sales in 2009. AI Just Made It More Critical.
Seventeen years ago, I wrote a blog post that started with a question: “Are you a ‘sales bad-ass’?
The Distinction Community with Scott McKain
The aim of this program is to cultivate a vibrant community of professionals and individuals who are united by a shared aspiration: to create distinction in every facet of their lives.
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Storms Don’t Test the Leaves. They Test the Roots. Same is True in Business.
When turbulence hits, the real test isn’t whether you can get louder, become more visible, or find another way to stand out. The real test is whether your decisions prove what you stand FOR.
You Can Raise Your Price in an Afternoon. It May Take a Generation to Raise Your Position.
Jaguar is about to discover whether a company can reposition itself faster than customers can reposition it in their minds.
The Most Dangerous Mistake New Leaders Make
One of the most common mistakes new leaders make isn’t a lack of vision.
The Gap Between What You Say and What You Count
Are you REALLY "customer first"?
Beyond the Brand Slogan
Standing FOR Something in Business
The 250-Year Lesson Every Leader Needs Today
Two hundred and fifty years ago today, fifty-six men signed a document that changed history.
When the Promise Breaks:
Why Technology Alone Won't Save Your Customer Experience
Stop Promoting. Start Proving.
Customers will leave you if they don't know WHY they should stay.
The guru is always right? NOT!
MythBuster Monday
Customers Don’t Remember Transactions. They Remember Stories.
Going “Beyond Distinction”
Listening to Customers Is No Longer Enough
The future belongs to organizations that turn feedback into evolution