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MM Weekly · Aug 3, 2026

If I Started MM Today

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Molly Moorkamp · MM Weekly

Our launch photoshoot in 2018. Back then, fancy photoshoots were a requirement.

It’s hard to believe we started MM almost eight years ago. Ten if you count our custom years. The world was a completely different place. 2016-2018 was the e-commerce startup boom. There were many more rules and standards when starting a luxury goods based company. Or there appeared to be. Covid wasn’t even on the list of possibilities, and everything was competitive in a different way. Things I was so stressed out about don’t matter at all anymore. I thought it would be fun to go down memory lane to reflect on what I would have done differently, and what we shouldn’t have stressed about at all.

Read the original on mollymoorkamp.substack.com

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