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The Creator Project

I went from full-time marketer to full-time content creator in 6 months, sharing ALL the secrets so you can do it too!

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This week’s Creator Lowdown

All the news you need to know to get ahead as a creator | 28 August 2026 | Issue 56

I owe you an explanation

A letter to my readers - a monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

The version of me you don’t see online. Am I Cosplaying a Motivated Person?

A letter to my readers - a monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

Why can't I ask for help?

A letter to my readers - a monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

My toxic relationship with work

A monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

3 Lessons from Successful Creators

A letter to my readers - a monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

Broke Ass Decisions

A monthly series where I use this newsletter as free therapy & share the highs & lows of running a creator business.

View counts on YouTube are about to get BIG jump up.

Plus the one piece of content that ended a business.

Sometimes the strategy you've sworn by for years bites you in the ass…

Introducing A Letter to My Readers. A monthly series about the highs, the lows, and the messy middle of being a full-time content creator that no one usually shares.

The mistakes I made launching my Substack

Lowdown 54: Plus how creators can survive YouTube’s new Partner Program requirements (hint: 8,000 watch hours!) + more.

Google just changed the game for creators

Lowdown 53: Plus a new way to get brand deals & could this mean the death of social media? + more!