I'm a creative copywriter and Founder of Melting Pot Creations. We create high-quality copy & content for business growth and visibility. You can outsource everything with our Content Kitchen or use our guided self-service Content Canteen.
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When we live in a world where visibility is thrust upon us at every turn – lives being played out in public, experiences captured through phone cameras rather than eyes – it can feel as though we are blessed if what we want to achieve is notoriety.
Language is, as we know from experience, always evolving. But a recent discovery related to its history reminded me that it's also a social construct, designed to enable us to share perceptions.
Still using AI? You need to question your relationships for 2026
When we build our own businesses it's often a lifestyle choice as well as a passion to do something we love. As we grow it's easy to forget what drove us in the early years.
A subscribers-only space to ask questions and get top tips.
If you don't like where you are, move. You are not a tree. So said Jim Rohn but, on reflection, maybe we're more like trees than we think.
There are four content creator archetypes and knowing yours will increase your confidence to create authentic, on-brand content. Take the free quick quiz to find out which you are.
Time. It's everywhere, always. We can't see it but boy do we feel it. It's been on my mind recently for several reasons and, on closer inspection, it seems to be wreaking havoc in our lives.
When it comes to content that cuts through the noise, niching isn’t just a nice-to-have, it’s essential.
If you're a people-focused service business looking to outsource your copywriting and get more visible, here's a short explanation of the two main services I provide.
