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Building the Tribe

Here, I’ll write about the lessons, challenges, and opportunities I encounter while working with founders, regulators, and ecosystems across different regions: how technology, markets, and communities interact to shape the future of Web3.

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The Plumbing Is Finally Being Laid: What H1 2026 Revealed About the Future of Capital Markets

For years, tokenization was one of the most talked-about ideas in blockchain.

THE DUBAI RESET

When clarity returns, fundamentals speak

Tokenization Beyond the Noise. What Actually Determines Success in 2026

Tokenization in 2026 is no longer about issuance. Success depends on legal structure, distribution, liquidity design, and capital efficiency behind real RWA products.

Real-World Assets: Building the Bridge Between Traditional and Digital Finance

As the market expands, the key question remains: how do we enter it, and how do we make it sustainable?

Digital Assets Move Into Overdrive

Are We Living Through the Fifth Financial Revolution?

Capital vs Influence in Web3

The only long-term strategy in Web3 is authenticity. Do things with intention, not ego. Build value for others without expecting an immediate return.

How to RWA: From Hype to Scalable Models

I’ve spent the last year speaking with business owners, product teams, and institutional players in the UAE and globally. The truth is — traditional finance and Web3 can complement each other, but...

Cryptic Talks Live: The Exit Illusion – Flip or Last?

Are Web3 startups built to flip or built to last? Join a sharp, founder-focused conversation on what investors really reward and how teams should plan product, tokens, and runway.

Web3 VC’s Next Wave: RWAs, Stablecoins, and 2025 Mass Adoption

In this ICN.live exclusive, NewTribe Capital’s Juliet Su unpacks the shift from ICO hype to institutional discipline, why RWAs and stablecoins anchor the next cycle, and how UAE-led regulation...

How to launch an RWA project in Dubai in 2025

If you're building in this space, read the article and feel free to reach out. The guide also covers step-by-step execution, legal structuring, and a full ecosystem map via RWALABS.AE

Crypto VC, from hype to hard fundamentals

I join Anton Golub and Dr. Demetrios Zamboglou to unpack where venture capital in crypto is heading.

What Is Web3 Marketing, Really?A Practical Perspective

Learn the four pillars – relationships, community, scarcity, and timing – and remember the core rule: marketing amplifies what already delivers value.

Why Stablecoins Are Becoming the Default for Global Payments

The evolution of stablecoins has moved far beyond their original role in crypto trading. Today, they are fast becoming a preferred payment alternative for businesses, institutions, and even government

The art of fundraising in the UAE

In the UAE, fundraising is not just about capital — it is also about community, compliance, and coffee with the right people.

The old crypto VC cycle is broken

The VC game has changed. If you’re raising now – timing, terms, and traction matter more than ever.

From Market Reset to Long-Term Vision in the UAE

Mass adoption won’t happen overnight. Web2 and Web3 will continue to coexist, possibly for decades. But we’re getting closer. The pieces are falling into place.

VC/Startup Connect | Dubai

Do VCs Still Matter? Rethinking Capital in Web3

Honoring Women in Tech: Juliet Su’s Insights on Crypto, Memecoins, Solana & DeFi

Memecoins, their mass appeal, and why she believes Solana is a leading blockchain for Web2 businesses.

How Dubai’s rules shape product, go-to-market and liquidity

How serious funds now evaluate Web3: sourcing and diligence, the shift from ICO hype to institutional discipline, where stablecoins and RWA tokenization fit, the AI × blockchain crossover and...