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• Simon Portbury | &Co. Brand Partners

  Creative director. Strategic thinker. Founder of &Co. Brand Partners. Twenty-plus years inside fashion, luxury, and brand. This is where I think out loud, test ideas, and challenge my own thinking on brand, culture, and what keeps me growing.

  10 posts · theirs

Lately

• Taste Can Be Templated. Judgement Can't.

  Simon Portbury | &Co. Brand Partners · 2026-08-19

• I Don't Argue About This Anymore.

  Simon Portbury | &Co. Brand Partners · 2026-08-12

• The Leopard Never Needed to Change.

  Simon Portbury | &Co. Brand Partners · 2026-07-20

• The Courage to Be Disliked.

  Simon Portbury | &Co. Brand Partners · 2026-06-23

• A Brand Is a Feeling. So What's Holding It Together.

  Simon Portbury | &Co. Brand Partners · 2026-06-09

• The Room Is Still the Brief.

  Simon Portbury | &Co. Brand Partners · 2026-06-02

• The Race No One Can Win.

  Simon Portbury | &Co. Brand Partners · 2026-04-27

• The Brief Before the Prompt

  Simon Portbury | &Co. Brand Partners · 2026-04-19

• Luxury Moves First. It Has For a Century

  Simon Portbury | &Co. Brand Partners · 2026-04-07

• Neither. Both. Always.

  Simon Portbury | &Co. Brand Partners · 2026-03-30

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