Aniyah Smith
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From My Perspective
Writing about the shifts in growth marketing strategies and consumer behavior from an entrepreneurial Gen Z perspective. Always open to discussion.
5 posts · theirs
Lately
"DTC Doesn't Work Anymore." So What Is The Future of CPG Startups?
Virality Does Not Ensure Revenue Without Strategy
Social Media's "Year of Brand" and the Quest for Valuable Content
Inclusive or Unfocused? Lululemon's Founder Speaks Again.
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