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• The Sociology of Business

  The most quoted newsletter on the Internet

  21 posts · theirs

Lately

• Cultural liquidity

  The Sociology of Business · 2026-08-19

• 4 types of brand worlds

  The Sociology of Business · 2026-08-11

• Fandom is not a marketing channel

  The Sociology of Business · 2026-07-31

• 3 types of brand gravity

  The Sociology of Business · 2026-07-25

• In Defense of Brand Myth

  The Sociology of Business · 2026-07-23

• New new rules of brand marketing

  The Sociology of Business · 2026-07-20

• Tasteful

  The Sociology of Business · 2026-07-16

• Attack of the gimmick

  The Sociology of Business · 2026-07-13

• The reign of the mighty creator

  The Sociology of Business · 2026-07-09

• Assembling a cultural portfolio

  The Sociology of Business · 2026-06-29

• Tasting menu

  The Sociology of Business · 2026-06-22

• The Sellout

  The Sociology of Business · 2026-06-15

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