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• Addition

  Insights and experiments at the intersection of Generative AI and marketing.

  20 posts · theirs

Lately

• The Cannes Rift: Why We're Not Picking a Side

  Addition · 2026-07-23

• Vibe Coding The Design Process

  Addition · 2026-04-02

• When Brands Become Realtime

  Addition · 2025-08-18

• Why We Decided to Sell Addition to R/GA

  Addition · 2025-07-23

• The Agentic Era

  Addition · 2024-12-18

• Scaling Creative With AI

  Addition · 2024-12-03

• Fine-tuning Models for Creativity

  Addition · 2024-11-22

• Unlocking Creative Control with IPAdapter

  Addition · 2024-06-18

• Building Lebanon's AI President

  Addition · 2024-04-18

• Insightly Generates Personalized Newsletters About Anything

  Addition · 2024-01-29

• Remixing Video Content with AI

  Addition · 2023-12-05

• The PowerPlay Aftermath

  Addition · 2023-11-20

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