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  • Podfic is the ultimate portmanteau btw

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  • Okay, so when I saw this, I was like, “The ‘i’ stands for 'internet’??” because I remember back when the iMac—the first of Apple’s 'i’ products—launched, and my impression was that the 'i’ was more about the individual: I, me.

    So I got curious and went down a little rabbit hole. Most unofficial sources say that, yeah, the 'i’ was for internet, but again, that doesn’t have the Apple vibes I remember from back then. Long before the iMac, there was the famous 1984 Apple commercial directed by Ridley Scott that ran during the US Super Bowl, which was all about individuality/breaking the mold/etc.

    Anyway, I found this post from 2011 on the Apple community forum:

    [user] danielpena  Nov 29, 2011 11:10 AM in response to alhoussainy  If you recall in the 1998 Apple Back on Track Keynote, while introducing the iMac, Steve showed a slide of what the "i" stood for; and it was,  internet individual instruct inform inspireALT

    And I felt like that list of multiple meanings seemed more on-brand. Plus, user danielpena mentioned a specific keynote speech, which made it easy enough to look up. I found the transcript and video of the full keynote, and took a screenshot of the slide mentioned above:

    A somewhat blurry slide showing Steve Jobs in the upper left corner, with a large square that reads:  i  internet individual instruct inform inspireALT

    So yeah, the 'i’ does stand for 'internet,’ but it was also meant to stand for 'individual,’ 'instruct,’ 'inform,’ and 'inspire.’ Congratulations, everyone is right! 😂

    The only Apple product I’ve ever owned was an iPod, and I’m the farthest thing from an Apple fanboy that you can be, so this was all new info to me!

  • 1 month ago on July 24, 2026 at 7:48 am

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