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July 20th, 2026 | Timeless vs Timely

Lately I've been experimenting with video on X. It's performing well. My last video got 75,000 views. I like that video. Even though I could have said many things better. That is something that annoys me. With books, I can go and refine and complete my thoughts. With video, I just vomit my thoughts and it's over. Compared to the books, these types of video also feel extremely ephemeral. I know…

July 6th, 2026 | My comeback

The first half of the year is gone. I completed my goal, which was to write the books. Today is the first day of the second half of the year. My goal is to build new businesses again. In other words, this is the first day of my comeback. But I don't want to call it a "comeback". Or force myself too much. I just want to make sure that I fall deeply in love with the game again. Then everything else…

June 1st, 2026 | Finished the books

Damn, I can't believe it. I finished the books. This has been one of the most fulfilling projects of my life. I feel relief. I feel light. And I feel like I have so much free time now. Almost too much. I don't know what to do with all this time. Going to travel for a month. Then come back for the second half of the year. It's time to build a new business.

January 9th, 2026 | Back to base

Back to base. Let's have a great year.

December 11th, 2025 | Goals for 2026

It's weird because I was super home sick when I left to travel again 2 months ago. But now that I booked my return tickets I kinda would like to cancel them and go explore new places. The travel bug is back a little. But the reality is that if I think about it deeply - I want to go home. I wanna write my books, start a new business, get on top of everything and then leave again. Here are my plans…

November 28th, 2025 | Abstract productivity

Today was a productive day, but in a different way than in the past. When I was a normal, productive, useful to society individual, running CyberLeads and making a lot of money, productivity was simple. Replied to emails. Followed up with prospects. Had meeting with team and made sure everything is under control. Now that I'm a starving artist, pretending to be writer - it's different. Today for…

November 22nd, 2025 | Documenting

My form of documenting my life is text. I wish I discovered writing sooner. Like I wish I wrote about my realizations of fighting. My university years. Friendships. Relationships. My understanding of the world. My anxiety for my future. I'm sure they would be cringe - but they would be real.

November 20th, 2025 | Writer's block

I've been on the road for exactly 1 month. And since that moment, I have written precisely 0 words. Not sure why. These are the first words actually. On one hand, I don't have that much inspiration. On the other, I think I'm kinda afraid. Afraid that I could write the same book in 2 different places, and I would end up with 2 different books. Will try writing today, for the first time.

October 23rd, 2025 | Traveling

On the road. I used to love this shit, it used to be my favorite thing in life. But at this exact moment I just want to stay in one place until I finish these books. Close this chapter. And then travel again.

September 8th, 2025 | Astrophotography

So I tried astrophotography yesterday. There was a lunar eclipse so I put my telescope to use. Super happy with the result.

September 1st, 2025 | Excited

I think my burnout is completely over. I'm excited to build businesses and again and make money. Of course, I'm gonna finish my books first. Already have realizations about what I should next.

August 25th, 2025 | Always lost

Writing these books has made me realize that I was always lost. And that it's ok to be lost. Actually, I'm lost right now. After I finish these books, I'll have to figure things out again. Which is scary.

July 31st, 2025 | Book 4

Book 4 almost ready. Best one yet.

July 23rd, 2025 | Writing

So many realizations coming from writing. It's crazy.

July 22nd, 2025 | Monday

How is this a Monday. It’s 8pm. Just got back from a late afternoon swim with friends. All the windows are wide open in my house. You can only hear the cicadas and the waves. Today was a very productive day too. Got up at 08:00 and got a lot of stuff done. After all these years of being self employed, I still have to pinch myself. Life is too good.

July 17th, 2025 | Books

Been editing my books non stop this past week. I've prepared completely the following: - Book 1 (published) - Book 2 (published) - Book 3 (ready) - Book 4 (ready) - Book 5 (ready) - Book 6 (not ready) - Book 7 (ready) Then I have books 8, 9 and 10. But those are gonna be from scratch. Probably gonna write those in August, September and October. Then I'm back to building.

July 12th, 2025 | Realizations

I'm having interesting thoughts and realizations again. This used to happen all the time. I'd walk around and an interesting thought would come to me: - Could be about work - Could be philosophical I would take out my phone to write it down. Would happen every day. That stopped happening in the past year or so. I think it was stress related. But now that I'm in my base, following my amazing…

July 7th, 2025 | Reminders

Writing my books and going back in time is interesting. I see myself acquiring knowledge and learning stuff. Things that I have to remind myself of. Past Alex was wise. He was locked in. Thinking about business 24/7. Not like me now. Farting around and enjoying life.

July 3rd, 2025 | Book 3

Everything I do feels hard. Apart from one thing. Writing. I sit down and lose track of time. Yet another reminder to finish all my books this year. Book 3 coming out soon. It has a title. "Learning through scars".

June 22nd, 2025 | Home base

In Athens for a couple weeks to celebrate my birthday and see my friends. I miss my home base already. And I haven't felt this feeling in many years.

June 17th, 2025 | Goals for the year

- Write all the books - Get clarity through the books on what I should do next - Start a new business and pivot/revive CyberLeads

June 16th, 2025 | Dancing in uncertainty

It's so weird that it feels like I'm in uncertain territories again. After a few years of clarity and certainty. The positive is that at last, I am able to sit down and write the books.

June 16th, 2025 | Studying

Currently doing what I did last year when I wanted to revive my Twitter account. Tweeting, experimenting and taking note of the results. Last year it took me like 5 weeks to figure it out and start that momentum going. Now I'm on week 4 since I started tweeting and I think I've got it again. Let's see.

June 12th, 2025 | Wake up the beast

I need to wake up my X profile. It's dead at the moment. I have done this before. So I know I can do it again. It's no use just jumping from book to book. I need some banger tweets to go viral. Gonna craft some this weekend.

June 11th, 2025 | Book 2 is live

Book 2 is live. My favorite of the series so far. You can find it in the Book section.

June 4th, 2025 | Book 2

Book number 2 coming out this week. It's my favorite book so far in the series. And I think it might remain for a while. Excited.

June 2nd, 2025 | Launch recap

Yesterday I launched my first book. Here's what I tried: - Twitter / LinkedIn - Product Hunt - Email lists - IndieHackers - HackerNews Even though I have an audience of 50k followers across all platforms, everything flopped. Apart from one. Hackernews. Which is ironic. Cause it's the only one that I could not use my audience to push. Here are my realizations: 1. Having an audience is not…

June 1st, 2025 | Launch recap

Today I launched my first book and it completely flopped. Even though I have 50K followers across Twitter/LinkedIn/YouTube/Email List. I know many of you would think that having an audience is everything and makes everything easy, but it's not true. Here are my raw thoughts and lessons, in the moment, off the top of my head: 📣 1. Having an audience is not everything. I have 40k followers on…

May 28th, 2025 | Book launch

Preparing for the launch of my first book. It doesn't feel like a "make or break" moment. Probably cause I'm gonna write and launch 10+ books this year. Or maybe because I'm not really writing to become famous or make money. Anyway, I'm chill about it.

May 27th, 2025 | Inbox Zero

It used to be so hard to hit inbox zero a few months ago. I would have 25+ emails every day to respond to. Clients, partnerships, Slack messages, notifications about automations breaking, the list goes on. Now it's so easy. Takes 5 minutes every couple of days. So nice...

May 25th, 2025 | Happy

Life is so beautiful lately. I've stopped traveling. Living by the sea. Spending time with friends. Meeting new people every day. And writing. Waking up without an alarm clock. Walking slowly. Zero stress. I miss this so much. It's so worth the decrease in income. I'm happy.

May 8th, 2025 | 1st book

Started editing my first long essay/book for re-launching. Sounds stupid, but I am inspired by my former self. Even though, technically, I was 1000X less "successful". I did most things right. Arguably, better than even today. Going to be implementing things I used to do, again.

January 20th, 2025 | Traveling

Not sure if travel is good for personal growth. Yes, you meet people. Yes, you experience cultures. But the constant change of environment does not help with sticking to things. This year the goal is to travel slower. Like change house every 3 months as opposed to every 3 weeks.

January 17th, 2025 |

This year I can hear the little voice inside me telling me to "lock in". I wanna work. The last couple of years I've been optimizing having a good time. But now I don't really care.

January 1st, 2025 | Happy new year

Happy new year!

December 26th, 2024 | lifestyle over money

boring business + exciting life > exciting business + boring life

December 25th, 2024 | pandora's box

opening slack and gmail every morning are like opening Pandora’s box. a tiny dose of adrenaline that lasts a couple minutes until you realize that everything is ok and nothing is urgent. luckily these last weeks of the year things are chill :)

December 20th, 2024 | Stupid

Some days I feel like I don’t even deserve to make money. Cause I’m not doing what has to be done. Or I am doing the wrong things. What I should do: - Writing - Posting - YouTube Marketing in general. And keep improving the product. What I'm actually doing: - Managing a team of VAs that handle fulfillment. - Having sales calls - Having kickoff calls - Improving the product and service And have…

December 19th, 2024 | Synergistic processes

Wow I cannot believe i just used that buzzword. But in this case it's true. Powerlifting lifts progress better together: - Strong legs from squatting help with deadlifting. - Strong traps from deadlifting help with bracing for bench. - Strong triceps from bench helps with pressing. - Strong upper back from pressing helps with setting the low bar squat. Business processes progress better together:…

December 18th, 2024 | next year

extremely excited for next year.

December 13th, 2024 | Great filters

Great entrepreneurial filters: - not launching - not launching products again and again after failing - not finding a profitable product - not finding a reliable distribution channel - not adapting and improving the product over time - not adapting and improving your channels over time I’m guilty of the last one. If I wasn’t a complete idiot I would invest time in YouTube.

December 12th, 2024 | Filter vs Process

Everyone running an agency is thinking “how can I attract better clients”? Yes, you’ll get them better results. But that doesn’t mean you are better. It just means you are selecting better and easier clients. It's like the college football gym coach that could prescribe any exercise and yet magically most on the team would still be squatting 500 pounds. Cause they are all genetic freaks. They have…

December 12th, 2024 | Happy

Put me somewhere by the ocean and everything in my life falls into place. Relationships. Family. Friends. Work. Fitness. Happiness.

December 11th, 2024 | Sea side

Nothing like living by the sea. Nothing like it.

December 10th, 2024 | Pandora's box

Opening Slack and email feel like opening Pandora's box. It's a lot better than it was in the past cause I have my (amazing) VAs scan it for me, which usually happens before I wake up. So if they haven't DM'ed me or I don't see anything bad posted on Slack I know nothing urgent has happened. But still, it's a tiny daily dose of adrenaline.

December 9th, 2024 | Main character vibes

Back in 2020/2021 when I was first making it, I felt like a trillion bucks. And was living my life like I'm the main character. Running marathons. Triathlons. Writing books. Traveling. Nowadays I've found myself going through the motions every day, without too much new memories.

December 6th, 2024 | Who are you

I have achieved everything I wanted to achieve in life. It's not a lot. But I did it. The irony is that truly not much has changed. You are who you are right now. Not your accomplishments. If you're cool people will wanna hang out with you. If not, they want. And if people wanna hang out with you because of your accomplishments, you are in a parasitical relationship.

December 5th, 2024 | Motivation

Some days I wonder where motivation comes from. A place of confidence. A place of excitement about the future and life. Or a place of low self esteem and wanting to prove yourself.

December 4th, 2024 | Lost my edge

i feel like i've kinda lost my edge: - i felt like i was 5 years ahead of the game - nowadays not as much i remember that in 2018-2020: - i was looking for remote work - and wanted to travel the world i was also: - building in public - with no funding - heavy automation - and knew that i could hire VAs from overseas post 2020 and going into 2025, it feels like the world has caught up: - remote…

November 29th, 2024 | Happiness in the body and mind

It's crazy how much of my happiness is in my body. When I'm not well physically it's so hard for me to find my happiness inside my mind. With logic. The food poisoning story reminded me of this. Even though I'm recovered I still cannot feel happy cause my body is fucked up, haven't been exercising or eating well, etc