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Work the Funnel · Aug 28, 2022

You made me sad

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Duolingo became the talk of the marketing world after their TikTok account grew by 40X in under 5 months. Plus a $6B+ valuation and a special place in the hearts of Gen-Z... Suddenly they’re the model for capturing the power of social media culture.

See it on workthefunnel.substack.com

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