On March 26th, we’re going to try something new.
I’m hosting a new kind of event (alongside Matt) for founders and GTM leaders. Instead of abstract presentations, we’ll offer real, interactive conversations and workshops with a few of my personal tech heroes.
If you love the Transaction, come join us live in San Francisco next week. Some of our guests:
Scott Albro (former Founder & CEO of Topo)
Cristina Cordova (COO at Linear)
Sydney Sloan (former CMO at G2, Drata, and Salesloft; now CMO EIR at Scale)
Chris Degnan (first sales hire and former CRO at Snowflake)
It will be live at LinkedIn in San Francisco, so you’ll be around your startup peers as we take on crucial topics in driving growth.
Here’s a preview of Scott’s session, which will be all about building your startup’s attention engine:
Together, we’re going to learn how to create demand, sharpen positioning, and build a repeatable GTM machine in competitive and volatile markets. We’ll also have a lot of fun.
This is going to be awesome!
Details below:
📆 Thursday, March 26
⏰ 1 to 6 pm PT
📍 LinkedIn Headquarters in San Francisco (222 2nd St, San Francisco, CA 94105)
Register here.

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