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The Signal

The GTM playbook has changed. We break down what the best AI-native teams are doing.

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Why “GTM” is not just a rebrand of “Sales” (sorry, Paul Graham)

Plus: Grok Bots launched, Clay’s AI writing policy, Stripe says the singularity started Jan 1st, and more [The Signal • Weekly Roundup]

Rox is living in the (agentic) future of revenue

How Rox is helping the best AI-native teams build revenue agents

Why Every Revenue Team Needs a Context Layer

Clearskies x The Signal

10,000 (Thank You)

My all-time favorite posts from The Signal. Plus two asks.

Clay Just Drained Its Own Moat (On Purpose)

What it means that Clay shipped a CLI and API

How a $100M ARR Company Runs RevOps on GitHub; Inside Hightouch's Agent Repo

Skills for every rep. A four-layer repo for RevOps. And three AI experiments that got pulled. With Nikko Georgantonis, Head of GTM AI & Systems at Hightouch.

The Company Building the “Answer-to-Action Engine” that Drives Revenue

Terret x The Signal

How to Think About Build vs. Buy in the AI Era

“Build Your Intelligence. Buy Your Infrastructure." With Kyle Norton.

Inside “ChatGTM”: Cursor’s Internal Sales AI Used by their 400+ Sales Org

SDRs are booking 3x qualified meetings and AEs are shaving ramp by 50%+. What Cursor’s Head of Enterprise Growth, George Hou, built. And whether you should build your own version.

Why You Should Run Agents Inside Your CRM

Clarify x The Signal

Account Scoring is broken. Here’s the Skill that fixes it.

Sumble x The Signal