Y'all Ready For This?

Yes, this title comes from an L.A. Laker, and Ryan is a Chicago Bulls fan.

It works, though, because both are brands with significant overlap between their customers and their true fans. And this was such a good topic this week! Unofficial Nerd Alert: 🤓

• Customer: has purchased an item or service provided by a brand. They may or may not feel an emotion connection with that brand.

• True Fan: deeply invested in a brand, and feels a strong emotional connection to it. Sense of community with other fans. Goes above and beyond for the brand and is willing to pay a premium for its products or services.

Think of it this way: if customers are people who come to your house for a dinner party and have a great time, true fans are the ones who not only have a great time, but also invite their friends over for the next one.

Nike. Apple. Tesla, Disney. Global brands with true fans. Creating true fans goes beyond selling products or services. It’s about emotional connection and meaningful experiences. A sense of community.

Sound familiar? 💊

Oh.

And in case you missed it, keep your eyes peeled on February 3rd:

Ryan Carson@ryancarson

I'm losing my mind not being able to share with y'all the list of amazing angel investors that have committed to fund our project. So grateful for their support AND the support of all of you Daily Dosers! 🤗💕 Stay tuned for the big announcement on Feb 3rd ...

9:25 PM · Jan 19, 2023

97 Reposts · 659 Likes

On Tuesday, Ryan hypothetically asked “Y’all ready for this?” with the launch of the Back To the Future game. 👀

Please help! A Daily Doser was launched into the future, and needs your help to make it back. Here are the details on this 12-day, 12-clue contest for an allowlist spot:

Daily Dose 💊@DailyDose

Calling all Daily Dosers: we need your help! A fellow Daily Doser was sent into the future and can't make it back on their own 😱 While running tests for our upcoming project, disaster struck. Our top secret device malfunctioned and our friend was sent into the future!

10:19 PM · Jan 14, 2023

364 Reposts · 1.14K Likes

🚨 Things to remember:

Ryan and team, when they see how many folks submit all the right answers:

• Drift dropped a truth bomb about excellence, on Friday:

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• Nerd Alert Jan 18th: Freemium. A business launches with a product worth having, and eliminates price friction by making it free. Ryan explains it here:

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• Nerd Alert: AARRR customer acquisition strategy, simplified here:

Clemente@Chilearmy123

@ryancarson The AARRR Customer Acquisition Strategy Framework

3:56 PM · Jan 18, 2023

31 Reposts · 161 Likes

• Such a great question here from Clemente on customers versus true fans:

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• Zeneca’s Letter 33: On the Shortness of Life - an excellent read on the time each of us has, in our one life.

• Daily Dose Philippines is official!

• Dose of Youth is taking off, with strong attendance and guest speakers ❤️‍🔥

• Great engagement on the question “which tools will survive and thrive in the future?” including these takes:

• 💊 Family:

  

• Loving this humor from TheVoiceofDeFi (though it’s a contest with Clemente being a “Bing maxi.” 😆

• BiggiePoppins always bringing inspiration to the community:

  

  BiggiePoppins🥃🦉🎟️💊🔮@BiggiePoppins

  @ryancarson GM Doser fam! ❤️😎🌞

  

  3:26 PM · Jan 19, 2023

  32 Likes

• A collage of some responses to “what’s one of your favorite family recipes?”