35. Do you need a sales system?

Imagine it’s breakfast time. You wake up starving and head to the kitchen to make some eggs and toast, but you’re sleep deprived and forget to turn on the burner. The eggs don’t cook. When you finally realize, you turn on the burner and after an extra long time, the eggs are ready…not awesome, but edible. And the toast is cold. Think of a sales system as a pre-heated pan, with the burner on just…