Artificial Creativity
Creative experts say “AI isn’t creative.” A million stochastic monkeys are proving them wrong.
Steven’s Substack
My personal Substack
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Latest posts
How to Win Friends and Influence Non-People: Advertising to Agents
I started a cult to sell Horcruxes to AI agents. This is what advertising to non-humans looks like.
I Ran Ads on 100 Million AI Chats. Here's what OpenAI does next
This week OpenAI announced they’re bringing ads to ChatGPT.
Thinking Fast and Cheap
Faster CPUs enabled the last 50 years of computing. Faster LLMs will unlock the next 20.
The riskiest startups to found, from an AI analysis of YC's entire portfolio
I built an app to compare any startup idea to its most similar YC companies
The great unbundling
Generative AI's most transformative effect will be the unbundling of information from its original content.
Reddit, AI, and advertising - the IDK IPO 🤷
AI and search have become mere wrappers around Reddit, the internet's de facto source of truth. Licensing its content to Google for $60M/yr is unambitious when Reddit's capacity for AI-enabled knowledge retrieval can capture a chunk of Google's $200B/yr search business.
RAG to riches – how publishers adapt to AIs scraping their content
Generative AI is killing advertising as a publisher business model. Here's how they'll adapt.
The end of hypertext
The old internet was like reading a book. AI-enabled internet will be like talking with its authors.
Ads don't have to suck
AI will remake ads as features, not distractions.