wellness used to mean something. now it means buying things.
a short history of how “are you well” became “what did you buy this week.”
Saolful's Substack
saolful leads a cultural movement that gives permission to be human — to move without metrics, gather without performance, feel without optimising.
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sundays at home
access an online yoga workout for the days you've been running on fumes. high-energy club music, slow recovery shapes, and permission to lie on the floor whenever you need to
i became a breathwork instructor
twelve weeks of training, james nestor's book, and the first session i ever taught. honest notes from the other side of the room.
the moment saolful stopped being an idea
the morning after a big night out, and the first time the room actually felt real at the standard x rooftop.
the morning routine complex
the morning routine tiktok is performance. it is the worship of a self that does not exist before 7am for anyone who has ever had a child, a real job, or a feeling.
saolful manifesto
what we believe and what we want the wellness to become
Coming soon
This is Saolful's Substack.