Hit me with your best shot
How to resist the AI one-shot and iterate instead
Formative: Product, Design & AI
Designing & building products and guiding cross-functional teams in the role-bending, highly creative post-AI world. Published by a 20-year leader in design at the world's biggest companies and tech disruptors, including Google, Shopify, Meta, early Uber.
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9 designers open up about AI-assisted coding
What designers really think about vibe coding and pushing PRs.
Five Different Portfolios, Five Similar Opportunities
I conducted five portfolio critiques for wildly different design professionals. The patterns across them were more similar than divergent.
AI Tokens Are the New Oil
AI isn’t replacing people. Its cost is.
Introducing Formative Labs
A new experiment playground for home-brewed AI projects I create, starting with "Aura"
Your Portfolio Has 120 Seconds to Land
Here’s how to make it stand out.
Overcoming AI Anxiety the Disney Way
What Encanto teaches us about leadership and growth in the age of AI
From 0 to Minimum Lovable Product
How we balanced speed and quality to build MTCHMKR, a consumer-grade SaaS product for brand partnerships
Building MTCHMKR
What we spotted and why we built a product for it
The Maker Manager
Why product design leaders should still be hands-on in the day-to-day work