Whether your relationships are with customers, investors, or members, their expectations for how to communicate with your organization are changing. This podcast series focuses on the opportunities and challenges facing companies on the road to reimagining communications and the transformation they can anticipate along the way.
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Episode 69: Exploring Communications Effectiveness and Behavioral Science with Emmeline Kite, Head of Professional Services and CX, Broadridge Customer Communications International
In this episode of Reimagining Communications, Emmeline Kite, Head of Professional Services and CX, Broadridge Customer Communications International, explores how behavioral science can help organizations create customer communications that are clearer, more effective, and easier to act on. From reducing jargon and simplifying design to improving outcomes and reducing complaints, the conversation…
Episode 68: Segmentation, Satisfaction, and the Future of Brand Communications with Dr. Annie Wilson, The Wharton School
Matt Swain is joined by Dr. Annie Wilson, Wharton marketing lecturer and former Vanguard behavioral scientist, to discuss how brands can navigate rising customer expectations. They delve into segmentation challenges, AI’s impact on customer experience, the value of co-creation, and strategies for balancing personalization, scalability, and a strong, consistent brand identity.
Episode 67: Driving Print Efficiencies and Increasing the Value of Digital featuring Christoph Stehmann, President of Broadridge Customer Communications
In this episode, Matt Swain welcomes Christoph Stehmann, President of Broadridge Customer Communications, to discuss the changing landscape of customer communications. Christoph shares insights from his diverse experience, highlighting industry-wide shifts from focusing on cost savings to enhancing engagement and value with digital solutions. Listen in and explore the balance between…
Episode 66: “Navigating Change with a Mindshift Mindset” with Brian Solis, Author, Head of Global Innovation at ServiceNow
Brian Solis, author and head of Global Innovation at ServiceNow, discusses his latest best-selling book “Mindshift”, the role of proactive communication, and why storytelling remains at the heart of meaningful customer experiences in this episode of Reimagining Communications with host Matt Swain
Episode 65: “40 Million to One: The Data Behind Investor Engagement”with Dan Cwenar, President of Investor Communications Solutions, Data and Analytics at Broadridge
In the decades since he launched Access Data in the “the heady days of the internet,” Dan Cwenar has seen a massive shift in how we regard data: from something we must tolerate to a source of tremendous value. Dan, now President of Investor Communications Solutions, Data and Analytics at Broadridge, shares his experience and insights on data-driven product innovation, surprising new demographic…
Episode 64: “Create Customer Experiences that Matter” with Joan Smith, Managing Director and Global Solutions Lead at Protiviti Digital
Drawing upon her passion to solve problems and overcome challenges, as well as her diverse background that spans media, entertainment, technology, marketing, and consulting, Joan Smith, Managing Director and Global Solutions Lead at Protiviti Digital, shares the future of customer experience, the role of AI, and how companies can improve their communications for a better-connected future.
Episode 63: “Gen AI: Chat GPT Turns 1. What’s Next?” with Joseph Lo, Head of Enterprise Platforms and Co-Head of AI at Broadridge
Get your party hat on! Joseph Lo, Head of Enterprise Platforms at Broadridge, and Matt Swain, Head of Communications Insights and Experience at Broadridge, celebrate ChatGPT turning 1. Tune in as Joseph and Matt reflect on the explosive growth of ChatGPT – reaching 100 million users within 2 months of its launch – and how it brought a significant amount of attention to generative AI and its…
Episode 62: “Investing for the Future with Technology” with Lisa Kottler, Chief Growth Officer at Sallus Retirement
Lisa Kottler, Chief Growth Officer at Sallus Retirement, is on a mission: Make sure all Americans have access to a retirement plan at work. From leveraging blockchain, AI, and humor, Lisa shares her aspirations for the future of the retirement industry. “The bottom line is, we just can't continue to do things in the traditional way and expect to have different results.” Tune in to find out how…
Episode 61: “What Are Customers Thinking?” with CJ Warriner, Senior Marketing Director at Broadridge
CJ Warriner, Senior Marketing Director at Broadridge, and Matt Swain, Head of Communications Insights and Experience at Broadridge, share a behind-the-scenes look and key insights from the fifth annual CX and Communications Consumer Insights report, including what customers want from their communications experiences; how the economy is impacting expectations; emerging technologies, like ChatGPT;…
Episode 60: “Elevate and Amplify Voices” with Naadia Burrows, Chief Diversity Officer at Broadridge
Naadia Burrows, Chief Diversity Officer at Broadridge, shares what it takes to affect corporate change, including how to build transparency and accountability into processes for measurable impact and the importance of communicating with intention. Over her 20-plus-year career at Broadridge – from a temporary associate to Vice President and General Manager of Broadridge’s mutual fund regulatory…
