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Eight Years to an Overnight Success
The unfiltered truth about building a brand from the ground up, from a mom with 6 kids, 3 cats and a history of living on the edge.
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Eight Years to an Overnight Success

They used to say that to dismiss us. I mean it literally.

Check your passenger manifest

Struggling with wanting it all and wanting to be anonymous, and not for the reasons you think

You didn’t fail the workforce. It quietly stopped making room for you.

You’ve been holding something for a long time, haven’t you.

For her podcast series, "The Story Behind Her Success"

You were never doing it wrong. You were handed a design built for a person who doesn’t exist.

You were in the middle of something that mattered.

Wednesday morning, I’m standing in our booth at the UNFI Holiday Show and a buyer I have never met in my life walks straight up, taps our new packaging, and says, “Okay, what is this?”