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O BOY, the KULE Journal

Welcome to O BOY, the KULE journal, which illustrates a bigger slice of our brand and founder Nikki Kule's world 🙂

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Get Well Soon

A really good giveaway right in your inbox.

Artsy Fartsy

A personal list of artists I love, found through curiosity, travel, and a lot of looking (and scrolling)

The Only Beauty Post You'll Get From Me

I am not a beauty person, I've just been using a minimal amount of products for... a very long time. I'm not an expert, but these are my tried-and-true everyday favorites.

The Hits

New York, Paris, art, and a shopping find (or three).

Me, My Coats, and I

What can I say? I'm a coat addict 🤪

Kate Diament Has Really Good Style

The founder of Montauk General Store on outfits, rituals, and the mainstay matcha that always sells out.

Back in the Grind

That back to school feeling, styled by Nikki Kule

The Art of Dilly-Dallying out East

with Nikki Kule

When in Rome (and Puglia)

with Nikki Kule

Be in the Know

What to expect from the O BOY Substack: a surprise and delight.