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Jason Zada

Director x Immersive Storyteller

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Summer ’26

EXCITING NEWS | JULY 2026 It’s been a while since I’ve written here. Honestly, I’ve been buried in making things. The biggest news is that I’m officially in pre-production on my next feature film, Terrarium, alongside producer Steven Schneider (Paranormal Activity, Insidious). It’s an ambitious horror film and one of the most creatively exciting projects I’ve ever worked on. You can read the…

2022

THAT S A WRAP ON 2022 | JANUARY 2023 Another year, another update. 2022 was always fun and exciting. Some highlights from 2022 : I kicked off the year by building a dive bar in the metaverse for MillerLite and the first-ever Super Bowl commercial to premiere exclusively in the metaverse (both completed in under 6 weeks). I also developed the Hulu Motel with Anomaly, an immersive theater…

End of ’21

YEAR END 21 | DECEMBER 2021 2021 has been a crazy fun year filled with way too many Zoom calls and my first international travel since Covid. Closed out last year with a Guiness World Record for the Twenty One Pilots NeverEnding Music Video . Some highlights of 2021 Started off the year with the car launch for Mitsubishi that was live from a driveway. Then after 8 months of work, unveileved Post…

Livestream Experience

TWENTY ONE PILOTS LIVESTREAM EXPERIENCE | MAY 2021 For the past five months, I ve been working on something really special with Twenty One Pilots the Scaled and Icy Livestream Experience. Last Friday night, after weeks of rehearsals, we debuted the performance to the world. The show spanned almost the entire discography and included a narrative and deep dive into the existing Twenty One Pilots…

POSTY

POKEMON + POST MALONE | FEBRUARY 2021 For the last eight months, I have been working on a next-gen, animated virtual concert for Pokemon featuring the highly talented Post Malone. It s been amazing pulling this together with so many talented artists all over the world. On February 27th, 2021 , Post Malone played Pokemon s P25 music festival. Check it out .

LOLLIPOP

END OF THE YEAR | DECEMBER 2020 Well, 2020 has been a year like nothing else. It completely transformed the way most of us work and how we interact with each other. This year allowed me to get back to a lot of the type of work that makes me happiest innovative storytelling. So it was fitting that, 9 years later, we created a sequel to Take This Lollipop. Simply titled LOLLIPOP, the project has…

Level of Concern

LEVEL OF CONCERN | JUNE 2020 When life throws a pandemic at you, what the logical thing to do? Create a really entertaining and eleborate campaign for the band Twenty One Pilots, including a never-been-done, never-ending music video . Some great write ups from AdAge , Billboard , Variety , Muse by Clio .

BIG CHANGES

BIG CHANGES AHEAD | APRIL 2020 Incredibly big changes are happening. The world is in the midst of dealing with a global pandemic. Business has grinded to a halt. It s certainly a time of uncertainty. Somehow, I am feeling more creatively alive than I ever have. I was inspired to write an article called, The Age of Virtual Production . With physical production most likely halted to at least June or…

FALL 2019

FALL IS ON | OCTOBER 2019 It s been a fun year so far, and lots of new stuff to announce before the year is over. So a few updates It s been one year since Project Dead Zone, and it just won Best in Show at the Media Post Awards. Just wrapped a few projects that should be launching soon. Shot a music video in Hawaii this summer. Wrote a cathardic article about my history with intreactive and…

TOUR DE FRANCE

TOUR DE FRANCE | JULY 2019 I recently directed a really incredible campaign for Zwift and Hecho Studios. We shot in London with a plethora of incredible athletes including Geraint Thomas, Lucy Charles-Barclay and Jan Frodeno. If you tune into the Tour de France, you will see the dozens of idents and sponorship spots we shot as well.