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Innovation History

Innovation advisor, coach, and fractional professional Jason Voiovich provides a historical perspective on innovation, consumer culture, and the people that helped make it happen.

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We’ve come a long way…or have we?

Cyclosporiasis, the Sulfinamide Disaster, and the trouble with protecting what we eat.

How to secede where others fail.

Meanwhile, in Florida’s Conch Republic, a lesson in creating a moment that gets results.

The first question innovators should be asking.

Prime Day is the perfect timing for "Now! The Innovator's When-To Guide"

When will then, be now? Soon!

Now! The Innovator's When-To Guide will release on Prime Day (June 23) 2026

The Roaring 2020s

What 100 years ago can teach us about the coming world.

Light speed was too slow.

The personal inspiration for my upcoming book about innovation timing.

Moments of Truth

In the history of innovation, when-to beats how-to.

Is AI the most transformative technology in marketing history?

Maybe...but let's take the longer view.

Shining a New Light on American History

Introduction to "Marketer In Chief: How Each President Sold the American Idea" - Second Edition - AVAILABLE NOW

A Ruffian in the Land of Ruffles

Prologue to "Marketer In Chief: How Each President Sold the American Idea" - Second Edition - AVAILABLE NOW