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The Entertainment Strategy Guy

The best writing on entertainment strategy including a weekly "Streaming Ratings Report", unpacking what shows and films are winning the streaming wars.

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Should Paramount Have Paid Taylor Sheridan $1 Billion a Year? Plus Another Round of the Theatrical (Project Hail Mary) vs Straight-to-Streaming (Enola Holmes 3) Films Debate

The Streaming Ratings Report for 29-June-26 & 6-July-2026

A Melodramatic Fourth of July Weekend in Streaming Ratings

The Streaming Ratings Report for 29-June-26 & 6-July-2026

Someone Made a Terrific Deal in the Peacock/YouTube Premium Partnership…But Who?

The Most Important Story of the Week for 6-Aug-2026

MrBeast Sales Slow, Angel Stock Falls, MUBI and Neon Look for Hits, and Will an NBA Franchise Set a Sales Record?

What I Got Right, What I Got Wrong: Aug-2026

The Streaming Bubble Keeps Popping

A Visual of the Week (With 20 Images!)

What Actor is Slumping on Streaming? Plus More Second, Third and Fourth Season Streaming Slumps...

The Streaming Ratings Report for 22-June-26

A (Moderate and Nuanced) Analysis of Backrooms, Obsession and Theaters in 2026 So Far

Plus The Data on YouTubers, Horror, Original Films, Moana, Supergirl, Minions, The Mandalorian and Grogu and More

A Q2 Bright Spot for Netflix…But Two More Returning Shows Lose Their Audiences

The Streaming Ratings Report for 8-June-26 & 15-June-2026

UFC Freedom 250 Fails to Knock Out The Ratings

The Streaming Ratings Report for 8-June-26 & 15-June-2026 - Part 1

The States Try to Topple WarnerMount…Thus Begins the Local Antitrust Era

The Most Important Story of the Week for 15-July-2026