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Deliberate by Design

Real-world tips and insights from a seasoned Product Designer on systems thinking, process-hacking, and becoming an effective leader in tech.

deliberatebydesign.substack.comSource feed ↗10 episodes

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New year, new startup? Sure, why not!

In the last five years I have worked for five startups across various industries. Here's a quick look back on my draw towards small teams and companies looking for their product market fit.

2025 software toolkit

After a year of being back in an IC role, I have really enjoyed finding my flow again with a solid suite of tools that help my day-to-day. Dive in to see what I'm using as we kick off this year.

Working backwards

Imagine seeing the finished product, the ideal outcome, before you start building. This approach, known as "working backwards," can help to shift your thinking when designing digital products.

The problem with building a wall

Let me start by saying that Donald Trump is a terrible person. Though, if he has taught us anything — weird, I know — it's that building walls are a great way to divide us. That's about it.

Building inclusive design systems

We recently had the pleasure of welcoming Heather Hepburn to one of our Product Sessions where she spoke about accessibility. The overlaps on getting buy-in with Design Systems are uncanny.

Your design process just got a whole lot better

Let's take a quick look at Figma's new "variables" feature, which allows you to easily update and manage design elements across various screen sizes, improving consistency and designer efficiency.

Swimming towards your goals

Coming up on mid-year review season it's a great time to think about our goals and check in on our progress. This got me thinking about an analogy of setting and working towards goals — let's dive in!

Take a pause

When things get a little hectic, it can be all to easy to get caught up in the whirlwind. The pandemic forced us all into a pause — but let's not wait for another pandemic to take another.

The Evolution of Sketching Interfaces

As a Product Designer, communicating ideas is a key part of my role. Finding the best medium to capture and share ideas is a key part of that. Here is a peak into how my sketch tools have evolved.

First glance: Apple Vision Pro

In case you missed it, Apple had their WWDC 2023 this week and after much speculation, they confirmed all of the rumours to reveal their latest piece of hardware — an augmented reality headset.