Dan Goldin · Dec 28, 2020
Increase reliability through loose coupling: An adtech example
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A few weeks ago I evangelized degrading functionality in the case of system outages as an option versus building out full regional resiliency. Someone asked me to dig into my example more so I’ll share a bit of how one of our core systems at TripleLift is set up. We run an advertising exchange handing tens of billions of ad requests each day. AdTech has a ton of different companies with each…
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