Optimism, but with receipts
In September 2023 my wife and I put close to half a million dollars on a piece of land in Queenstown. We didn’t know if we could afford to build on it.
Designed Ambition
Essays on ambition, responsibility, and building a durable identity. For people who refuse to choose between greatness and everything else that matters.
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Latest episodes
Your Definition of Success Is Too Narrow
Or: How I got everything I wanted by giving up the one thing I thought I needed
What Designed Ambition means
Or: Why I renamed this thing
Building Things Only I Will Ever Use
Why building for an audience of one taught me more than chasing product-market fit
The Durable Identity
The Responsibility Paradox, Part 2. Ambition that doesn’t crack when life does.
The Responsibility Paradox
A story about clarity, ego, and building inside the life you actually have.
The Rise of the Hybrid Builder
The lines between PM, engineer, and designer are finally starting to blur
Vibe Marketing Is Bullshit
Most AI tools guess their way through your content. Real growth starts with specifics, not vibes.
The 5 AM Startup
Notes from a founder who’s also a dad
When the timing’s wrong, the timing’s wrong
Or: Why I’m putting GearShare on hold
We're all buying expensive dust collectors
How a simple question at a hardware store became the seed of GearShare
Welcome to the messy journey of building something real
Or: How I accidentally started documenting the most honest startup story you'll probably read