When leadership shifts, you can feel it in the room
This week, I had the opportunity to join Newsweek’s Women’s Global Impact Conference, in partnership with Harvard Business Review.
I sat on a panel titled The CEO Mindset: How Women are Shaping Corporate Strategy and Growth, alongside Catherine Clay and Christiane Pendarvis, with thoughtful moderation from Jennifer H. Cunningham.
But what stayed with me wasn’t just the conversation on stage.
It was the feeling in the room.
There was a clear shift in how leadership is being defined.
Less about control.
More about connection.
Less about hierarchy.
More about participation.
Less about having all the answers.
More about building with others.
From theory to practice
These ideas aren’t new—but they’re being taken more seriously than ever before.
In our conversation, we talked about how strategy today is no longer built in isolation.
It’s shaped in real time—by teams, by communities, by culture.
And that requires a different kind of leadership.
One that is willing to:
Listen before deciding
Share ownership
Move with speed and humility
Build systems that invite participation, not just execution
This is the operating model I’ve experienced firsthand.
And it’s the foundation of Co-Created.
Why gifting the book mattered
At the conference, we placed the first copies of Co-Created into the hands of leaders in the room.
Not as a formality.
As an extension of the conversation.
Because the ideas we discussed on stage—
about purpose, empathy, transformation, and growth
are the same ideas explored in the book.
Not as theory.
But as practice.
What it actually looks like to build brands, teams, and cultures with people—not for them.
Moments like this matter.
Not because of the book itself— but because of what it represents.
A shift that is already underway.
What comes next
Co-Created officially releases May 12.
But this week marked something important for me —
the first time it reached the leaders it was written for.
And in many ways, that’s where the real work begins.
If you’re interested, pre-orders are now open:
Amazon:
Barnes & Noble:
https://www.barnesandnoble.com/w/co-created-brieane-olson/1149465416?ean=9798887508078
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