Brandwidth On Demand · Sep 9, 2023
Nielsen Ratings: Are They Still the Gold Standard? Guest: Steve Allan - The Research Director, Inc.
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With over 25 years of radio experience, Steve Allen has programmed a variety of radio formats, with winning radio stations in Washington, DC, Boston, Detroit and Cincinnati, He has also held a number of corporate programming positions, and is now Programming Research Consultant for the Research Director, Inc . Steve is a self-proclaimed 'data-geek' who is on the bleeding edge of the needs and…
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