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BP&O · Jul 23, 2026

A New Kind of Black Gold

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Packaging expert Lisa Cain shares her opinion on Smörgåsbord's branding and packaging for Coaltown Coffee.

Ammanford wasn’t just built on “Black Gold” but on the idea that a small town in a Welsh valley could power the world. The coal’s gone now, which leaves a question that more places are starting to ask. What happens when the thing that defined a place stops existing.

Before the pits, Ammanford was a rural settlement in Carmarthenshire. Anthracite changed …

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