Hi y’all,
I recently read Rex Woodbury’s “Why Does Everyone Hate AI” newsletter and it’s been stuck in my head.
I talk to people every day about AI and the shift it’s having on commerce, media, and what it means to own a brand. Any time I bring up what we’re building at Praize and our focus on AI Search/GEO/AEO, I get one of two reactions: “Whoa, fascinating stuff.” Or: “Ugh, really?”
Honestly, I love talking to the people who wholeheartedly oppose AI in every possible form. And don’t get me wrong, I get it. There are parts of this wave that we’re riding right now that make my skin crawl too. The state of journalism, art, creativity —there’s a lot to feel uncomfortable with when bots start systemizing work that was not only built to be done by humans, but that feel so much better when they aren’t done by a robot.
There is no way in hell AI could create a painting like Georgia O’Keeffe’s Red Canna. The beauty of art is that it isn’t perfect, and it’s not an A+B=C methodology. We’re watching automation creep higher up Maslow’s hierarchy, into identity and creativity, not just basic tasks.
But here’s where I land: if AI is going to reshape the industries and ecosystems we work in…don’t you at least want to be prepared?
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