Introducing VIPeach: Our New Loyalty Program, Now in the Big Peach App

At Big Peach Running Co., we’ve always believed loyalty should go both ways.

For more than 20 years, our guests have continued to show up for us. You have trusted us with your first pair of running shoes, your marathon training, your walking goals, your injury comebacks, your race-day needs, and sometimes just the hope of feeling a little better on your feet. That kind of trust means a lot to us. So we’re excited to introduce something new that makes it easier for us to give back to you.

Meet VIPeach, our new loyalty program available through the all-new Big Peach Running Co. app.

The idea is simple: every time you shop with us, you earn points.

Every dollar you spend with Big Peach, whether in store or online, helps you earn rewards. You can also earn points by checking in at our group runs and events. Then, when you’re ready, you can turn those points into digital gift cards right inside the app.

The app is free, takes about a minute to set up, and your points start building the moment you sign up. We also wanted this app to be more than just a rewards program. If you want, you can use it to track your mileage and activity. It can sync with Strava or your watch, so your movement can live in one easy place.

For us, this is another step toward making the Big Peach experience more connected.

We know people shop in different ways now. Sometimes you want to come into the store, talk with a Guest Advocate, get fitted, and ask questions. Sometimes you already know what you need and want to order online. Sometimes you’re joining us for a group run, stopping by an event, or simply trying to stay consistent with your own movement. VIPeach brings more of that experience together. It allows us to reward you not only for shopping with us, but for showing up in the community. And, that part truly matters because Big Peach has never just been about shoes. It has always been about helping people move forward, at every pace and every stage.

We hope VIPeach makes that journey a little more fun and a little more rewarding

Download the Big Peach Running Co. app and start earning points today. We’re grateful to have you as part of this community. And now, we’re excited to reward you for being part of it.