The Real Way Smart People Are Using AI (It’s Not Writing Books)

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Rex Sorgatz is one of those people who has been early to everything—blogging, digital media, startups—and now AI storytelling.

We go way back to Lower East Side readings, when I quickly discovered that he was surrounded by people building the future before I really understood what that meant.

This conversation is about AI and publishing, but not in the way people usually talk about it. Not “AI will write your book” or “everything is over.” More like: what actually changes when technology shifts how we interact with ideas.

We also get into:

• Why most “AI writing” isn’t writing at all

• How he actually uses AI (and why most people are using it wrong)

• Why talking to your computer might be inevitable, even if you hate the idea

• The product he built to remember everything he’s ever read—and why 100,000 people built the same thing a day later

Also: a brief detour into an erotica reading I made him do years ago that I’m still not sure I should have been responsible for.

Check out the AI company Rex co-founded here.