There’s a version of this story I see over and over again.
You decide you’re going to get your life together.
You clean up your food.
You start training.
You feel good… for a minute.
And then life happens.
You get busy.
You get tired.
Your brain taps out.
And suddenly the plan that felt so doable now feels… completely intolerable.
So you fall off.
You beat yourself up.
You promise you’ll “start again Monday.”
Rinse. Repeat. 🔁
Ruby lived in that cycle for years.
And if you’re honest… there’s a good chance you have too.
This isn’t a story about her finally “getting more disciplined.”
It’s a story about what happens when you stop trying to force your body…
and start learning how to work with it.
Before The Long Game, Ruby’s approach looked like what most women are taught:
All or nothing.
“Good” vs “bad.”
On track vs off track.
Food was something to control.
Exercise was something to compensate with.
And her body?
Something to constantly fix.
She was either all in… or completely out.
There was no middle.
No nuance.
No sustainability.
No self-trust.
Just a constant feeling of being behind.
This is the part most people miss.
Ruby didn’t transform because she found the perfect program.
She spent six months watching.
Reading.
Observing.
Letting something different slowly sink in.
A way of doing health that didn’t rely on punishment, urgency, or extremes.
And then one day, in a very unremarkable moment… she decided:
“I think I’m ready to do this differently.”
Not perfectly.
Not aggressively.
Just… differently.
That was the turning point.
When Ruby joined, she didn’t get thrown into a 5-day split or handed a meal plan.
She got… education.
Context.
Language.
Understanding.
Which, for a lot of women, is wildly unfamiliar.
Because most programs skip straight to:
“Here’s what to do.”
Without ever explaining:
“Here’s why your brain keeps opting out.”
“Here’s why motivation isn’t the problem.”
“Here’s why you keep ending up back at square one.”
Instead of pressure, she was given permission to learn first.
To build capacity.
To go at her own pace.
To not immediately perform.
And that changes everything.
One of the biggest shifts Ruby made?
Letting go of the idea that she had to operate at 100% all the time.
Because here’s the truth most people avoid:
If your plan only works when you’re at your best…
it’s not a plan. It’s a fantasy.
Ruby started showing up at 60%.
And instead of everything falling apart…
It stabilised.
She stayed consistent.
She stopped burning out.
She built trust with herself.
Which, it turns out, is the actual goal.
Yes, her habits improved.
But the real transformation?
She stopped moralising food
She stopped using exercise as punishment
She stopped feeling like she was always “behind”
She started trusting her body (including through pregnancy)
She started making decisions from self-respect, not shame
And maybe most importantly…
She stopped needing to start over.
Most women think they need more willpower.
What they actually need… is a different room.
Ruby didn’t just change because of information.
She changed because she was surrounded by women who:
weren’t chasing extremes
weren’t performing perfection
weren’t giving unsolicited advice
were just… showing up, imperfectly, consistently
That normalises a completely different standard.
One where you don’t have to earn your place.
You don’t have to prove anything.
You just have to stay.
If you strip Ruby’s story back, it comes down to this:
1. She invested in herself before she felt “ready”
Not when everything was perfect. When she was done repeating the same cycle.
2. She stopped trying to force a rigid plan
And built something that actually fit her life.
3. She let go of perfection as the entry requirement
60% became enough. And enough became sustainable.
4. She put herself in a different environment
One that supported growth instead of reinforcing shame.
5. She learned how her brain actually works
Which meant she could stop fighting herself… and start working with herself.
If you’re stuck in that start–stop cycle…
If you feel like you “should” be further along…
If you keep thinking the answer is just more discipline…
It’s not.
You don’t need a harder plan.
You need a different approach.
One that actually accounts for your brain, your life, your capacity, and your season.
That’s the work.
And when you get that part right…
Everything else becomes a lot more… disgustingly easy.
If this hit a little too close to home, you already know why.
DM me “READY” and I’ll walk you through what this actually looks like inside The Long Game.
🎧 Listen to the full conversation
You can listen to this episode of the Disgustingly Easy Podcast wherever you get your podcasts.
When nothing is certain - anything is possible.

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