Omar Oakes
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Ad-verse Reactions by Omar Oakes
Most industry coverage reads like a press release in disguise. Ad-verse Reactions analyses media and advertising, focusing on the gap between what the industry says and what it actually does.
10 posts · theirs
Lately
What Sony found when it stopped trusting WPP
Netflix: not becoming YouTube, but definitely YouTube-ish
Supernova: Can ethical social media survive the Attention Economy?
Why we need The Static in our industry
Who cares about content?
You can't regulate what you can't live without
Where is the outcry over Publicis buying LiveRamp?
Why one in four WPP shareholders aren't convinced
Reactions to 'Advertising has reached self-delusion' (and my response)
Advertising has reached peak self-delusion
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