Exploring the exciting possibilities of SMS?
We’re ready when you are.
Campaign Monitor by Marigold SMS is now available to contracted customers sending SMS to the USA. Canada, Australia, and the UK.
Inboxes are crowded. Notifications are non-stop. Combining SMS with email is the perfect way to make sure your messages stand out and your conversions soar.
Our SMS marketing platform makes it easy to send powerful text campaigns with confidence, right from the get-go.
Quickly create, edit, and send your campaign from a single page, crafting the perfect message for maximum ROI.
Pull through your subscriber data to engage on a more personal level and drive higher click throughs.
Use our link shortener to keep your copy sharp and prompt immediate action. Automatically add opt-out copy for industry compliance (stress-free).
Our SMS solution is built for busy teams, so you can become an SMS pro in no time. Simple, intuitive, cost-effective solutions that make your marketing spend go further: it’s what we do best.
How easy is it to add Campaign Monitor by Marigold SMS to your marketing mix? We covered that in our special SMS launch event, available now to replay on demand. In this informative webinar, we help you embrace SMS with a review of best practices, tips on how to write for SMS, successful strategies for combining SMS with your email marketing, and lots of other good information. Check it out!
Get your access nowSMS marketing sends promotional messages, updates, and alerts directly to customers' mobile phones. Text messages achieve average open rates of 98% within minutes. This immediacy makes SMS one of the most effective ways to reach customers when timing matters most. Businesses use it for flash sales, order confirmations, appointment reminders, and urgent service updates.
Want to dive deeper? Learn more about understanding SMS messaging and how it fits into your marketing strategy.
SMS and email are partners that create a better customer experience together. Email handles detailed content and visual storytelling beautifully, while SMS drives immediate action with concise, urgent messaging.
Here's how it works: send an email announcing a new product with imagery and all the details, then follow up with a quick SMS containing a 24-hour discount code. Your customers stay engaged, and you're using each channel where it shines.
Explore strategies for combining SMS and email that convert.
Yes, and you should. Campaign Monitor handles both from a single dashboard, so you're not dealing with fragmented data or jumping between tools. You get a complete view of how subscribers engage across both channels. When everything lives in one place, you can create automated customer journeys that react in real time, like sending an SMS reminder to someone who opened your email but didn't buy. One platform, one view, smarter marketing.
Use SMS when urgency and immediate action are key. Text messages cut through the noise for time-sensitive moments that can't wait. Think: flash sales with countdown timers, urgent shipping notifications, appointment reminders the morning of a visit, and event alerts for last-minute changes. If your message loses value after a few hours or you need to know your audience saw it right away, SMS is your channel.
Messages that are short, direct, and built around a clear call to action work best for SMS campaigns. Promotional messages are effective when they offer real value:
Transactional messages like order confirmations and shipping updates give people the information they're looking for. Conversational messages that invite two-way engagement—feedback requests or service check-ins—build stronger relationships. Whatever you send, brevity wins.
Ready to grow? Focus on growing your SMS list with people who genuinely want to hear from you.
Start with one to four messages per month and adjust based on how people respond. The frequency should match the value you're delivering and the promise you made when subscribers opted in. If you said weekly deals, send weekly deals. If you offered exclusive launch announcements, don't bombard them with daily promotions.
Every message should feel worth the interruption. Watch your opt-out rates closely, and if they climb, dial it back. For more guidance, check out these SMS marketing best practices.
Campaign Monitor gives you the metrics that matter most. Delivery rate shows how many messages actually reached people. Click-through rate measures how many people act on your links. Conversion rate tracks purchases, bookings or sign-ups directly tied to your campaign. Opt-out rate tells you when you're sending too often or missing the mark on relevance.
An integrated platform means you see the full picture across email and SMS—no guessing about which channel drove results. Ready to make your SMS results count? The data's waiting.
You can sign up for SMS with Campaign Monitor by contacting a sales representative and requesting a demo.
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