Google Search Console Now Tracks Your Instagram and TikTok Posts — Here’s What That Actually Means
Picture a coffee shop owner who has always known exactly how many people found her shop by searching “coffee near me” on Google and clicking through to her website. What she’s never known is how many people found her through a photo she posted on Instagram, or a video she posted on TikTok, that also happened to surface in someone’s Google search. That second kind of visibility has existed for years — it just had no name and no dashboard. Google has now given it both.


