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About The Soufflé · Jul 27, 2026

ChatGPT thank-you notes: The moral hang up of being anti-AI

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The Make It Dispatch: Bonus Rant

“AI can generate content, but our brands generate culture.”

Elizabeth Herbst-Brady, Chief Revenue Officer at Condé Nast

In this bonus rant, I’m diving into a recent Fortune article about Anne Hathaway’s inbox filling up with identical ChatGPT-written thank-you notes, and why the outrage around it misses the bigger issues of judgement and survival. Find that along with getting into the vicious loop of AI-heavy jargon in creative briefs.

“It creates this dilemma of how so much of AI is dictating how we write. What if someone wasn’t even using ChatGPT, but had read enough AI-generated text that they absorbed the language natively? That is what’s truly terrifying.”

Mentioned in this episode:

  • Fortune article on Anne Hathaway

  • The Devil Wears Prada | The Devil Wears Prada 2

Join the conversation: How are you feeling about the rise of AI-jargon in job applications and creative briefs? Are you noticing yourself adopting these words in everyday life? Drop a comment below and let’s compare notes:

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— Morgan

Read the original on aboutthesouffle.substack.com

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